Crafting ARVR Opportunities with Design Thinking

Augmented Reality (AR) and Virtual Reality (VR) are fast becoming a future reality in our worlds. It is estimated that between 2021 and 2028, the global ARVR market is expected to grow more than 800% to more than 250 billion dollars. It is no longer just a technology used within the gaming and entertainment industries but is presenting huge opportunities in transforming the future experience of customers and how they would interact with your business. 


This 3-hr workshop takes you through a broad introduction into the current landscape of existing and upcoming ARVR opportunities. You would also work on a selected problem statement to identify potential ARVR opportunities using the design thinking methodology, essentially crafting a product or service proposition against desirability, feasibility and viability parameters.  


Prior to the start of the workshop, participants will get a chance to try on a ARVR goggle headset to have a sense of the virtual reality. By the end of the workshop, you will be able to prototype your own AR/VR experience. 


Date: 5 April 2023, Wednesday

Time: 1.30pm to 5pm

Location: IMDA PIXEL Seminar Room (Level 2), 10 Central Exchange Green, Singapore 138649




Presenting Partner: PALO IT


PALO IT Singapore Pte Ltd is an international software development and consulting firm with a strong focus on digital and technology innovation. Our approach takes the best of Design Thinking, Agile, and DevOps to help our clients disrupt their industries, reduce their time-to-market, and successfully run their digital transformations. 

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