Service Designer, Ideactio
Bao Yun has more than 5 years of professional experience working as a multi-disciplinary designer specialised in user-centric design. Graduating as a Chinese Media Communication student, she is effectively bilingual and well equipped with end-to-end skills from conceptualisation to implementation with a strong design thinking approach.
Bao Yun has worked on various projects in different industries from food and beverage, media and government agencies to retail with the aim of deeply understanding its users and landscape, solving problems effectively through service design. Bao Yun strives to create purposeful solutions that drive social changes and inspire connection between communities.