About

B2B Journey Mapping - Digital Transformation in B2B Businesses

This workshop will help you to unpack your business from the eyes of customers to design your digital transformation by understanding how your customers make their decisions, identifying opportunities to differentiate from your competitors across touchpoints (digital, physical and people touchpoints) and leveraging digital technologies to be customer centric and to create more efficient services.

Date: 28 July 2022, Thursday

Time: 2pm to 5pm

Location: IMDA PIXEL Seminar Room (Level 2), 10 Central Exchange Green, Singapore 138649

Seat are limited. 

REGISTER HERE

 

Presenting Partner: Ideactio

Ideactio is a Singapore based Service Design and Innovation consultancy. Driven by deep user research, it has helped Singapore SMEs, startups and the public sector in strategic & transformational projects. It applies principles of user centered design and strategic foresight to make organization digital ready.

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